HOW TO SET UP AND RUN A SPA/BEAUTY SALON

February 20, 2019 Hansie Britz

                          

One of the ways through which you could capture the hearts of all and get them coming over and over again, is by helping them de=stress from the hectic day to day schedules. This is one of the things that those who already run a spa and beauty salon have at the back of their minds.

A day spa is a frequently visited place by people who need some relaxation from their stressful life. Day spas facilities offer many services featuring several relaxation techniques and traditions.

Spa and beauty salon businesses is booming all over the world, but entrepreneurs should consider a wise business strategy to start and establish a spa or beauty salon. Here are some tips of starting a successful spa and beauty salon:

1. Select your business structure.

You can choose from structures such as Sole Proprietors, Partnerships, Companies. If not sure get advice from a business consultant or your bank. You should also visit a insurance agent who is an expert in liability issues.

2. Define your brand.

After evaluating your spa/beauty salon competitors and their strengths and weaknesses, make an effort to put something unique on the plate for the customers as any extras will always attract them. In the day spa business, you can offer authentic treatment classes, wellness tips, or it can be as simple as a cup of herbal tea in the hospitality section.

3. Find a suitable location.

Search for a strategic location and get it on a lease. Make sure that your spa location is easy accessible and that it has a good parking place. Then, hire an experienced interior designer. The designer will suggest the right color scheme for your spa/beauty salon to give your customers a pleasant and soothing environment.

4. Find your customers.

Take a look around and identify your potential clients. Make sure that your services target the right customers. Determine if your day spa will look to attract neighborhood residents, or will it be a destination day spa/beauty salon for the affluent and celebrities upmarket.

5. Estimate start up costs.

Proper budgeting is the most vital element for any start up spa/beauty salon business. So keep this in mind and estimate the entire costs to be incurred while getting your feet wet in the day spa/beauty salon business.

6. Get an impressive Logo.

You day spa/beauty salon business will draw the attention of potential customers easily if it has a unique logo. The importance of a business logo is catching the attention of a business and the spa logo design will become the identity of a business.

7. Know your Competition.

A successful business owner knows his competitors in the field very well. Find out all day spa/beauty salons in your area and then develop marketing strategies to pout smart the competition.

THERE ARE ALSO VARIOUS OTHER IDEAS TO CONSIDER FOR YOUR SPA BUSINESS. IF YOU WANT TO KNOW MORE OR NEED HELP WITH A PROFESSIONAL BUSINESS PLAN OR INVESTORS PITCH CONTACT US NOW AT: (27)84 583 3143 or money@global.co.za